Humble Heart Institute

Overview


Humble Heart Training Institute is a registered Private Vocational Training Center at Stage Building, Off Machakos Kathaiani Road, Machakos. The institute offers a variety of professional courses, including ICT, Accounting and Finance, Computer Packages, CPA, ATC, Human Resource Management, and Business Administration.

Challenges


Wenamax institute humble heart portfolio

Humble Heart Training Institute faced several challenges: 1. The institute had minimal visibility online, which hindered its ability to reach potential students effectively. 2. Standing out and attracting new students was challenging. 3. It was using traditional marketing methods that were not yielding the desired results in the digital age.

Solutions


Wenamax Digital provides comprehensive digital marketing solutions to address these challenges:

  1. Our team developed a responsive LEI for Humble Heart Training Institute that is easy to navigate. The homepage displayed various courses offered, facilities, and admission requirements, which boosted the online presence
  2. To enhance the institute's ranking on search engines, we undertook /executed SEO. This included, for example, fine-tuning content in terms of words such as “Vocational Training Center in Machakos.
  3. Led ads on social media networks, including Facebook and LinkedIn, were used to reach prospective students and promote various courses
  4. To create awareness about the institute and vocational education, we designed blogs and case studies, etc., that could position the institute as the expert.

Scoreboard

  • 30% boost in website traffic
  • Increase brand visibility
  • +25% enrollement rate
  • -53.21% bounce rate